THE STORY: This Montreal based pastry shop grew over the last 10 years in a constant manner, yet they did not update their image so that it would keep up with the new trends. Now, by having brand new logo, graphic elements and colours and with a modernized web site, Patisserie Angelica is proud to present and sell their products to all the Montrealers and not only.

DESIGN & MAKE: I designed the new branding elements in Adobe Illustrator, Photoshop, InDesign and, of course, HTML and CSS for the website. Photography and screen printing are also involved in this project. There are three main colours: dark brown (from the chocolate used in their products), gold (from their strict care for quality) and white (from the cookers' uniforms).

WHAT’S IMPORTANT: Facade and interior design to follow...